Good with Words

Celtic Chemicals

Celtic Chemicals

The issue

Celtic Chemicals manufactures and distributes specialty mineral salts and other specialist chemical based products for a wide range of industries and niche markets, from nutrition and pharmaceuticals to metal finishing and lithographics.

Set up in the late 1970s, the company has grown considerably and remains committed to product excellence. It needed new content for its website to communicate the benefits not just of a high quality product but an approach that is service led and has underpinned Celtic’s position as a market leader.

The solution

  • New web copy
Celtic Chemicals website homepage

The result

“Good With Words created new copy for our existing site using a consistent tone of voice that communicates the diverse range of specialist products we provide. I really valued how they were able to create copy that was clear, concise and speaks directly to our wide customer base.”