Pushing press releases out to the media is just one of our many talents. We’ve been honing this key skillset for years, and as PR professionals and former journos we know just what’s needed from both sides of the reef (you’ll understand the reference in a minute).
Whatever the story, it is always rewarding seeing editorial content picked up as was the case with our on-going comms work for Al Mouj Muscat, Oman’s leading leisure and lifestyle destination.
The Oman Observer was just one title happy to regale our tail er tale (apologies once again) for an artificial reef, which co-commissioned by Al Mouj Muscat in 2014, has led to a huge increase in the number of species and variety of marine life that now live within the Sea of Oman.
It seems the 40,000 sqm area of man-made reef is the ideal breeding ground for fish and other underwater creatures and Nemo would de-fin-itely (again, sorry) fit in among the 25 species including Longfin Bannerfish, Bigeye Snapper and Spotfin Lionfish who now call the reef home.